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We measure our success by your results

Blue Lines

Our Service Offerings
arrow bullet Maximizing business growth
  Channel assessment and development
  Sales and account planning
  Business Devlopment Workshops
arrow bullet Strengthening the sales force
  Assessment of sales capabilities
  Sales development and training
  Sales management coaching and support
arrow bullet Optimizing the sales structure and compensation
  Sales Structure
  Sales Compensation and Measurement
arrow bullet Improving sales productivity
  Sales process and cycle
arrow bullet PDF file of our services offering for printing



The Sales Alliance provides leadership in assisting businesses to optimize market opportunities, achieve competitive advantage, reduce costs and maximize revenue growth through outstanding sales performance.

We do this by using our real-world experience to design and implement operational improvements. We audit existing selling processes, tools and performance while assessing alternatives for change. We design selling models. We create and deliver business development workshops. We implement 'best practice' processes, programs and tools. Most importantly, we ensure that all designs, processes and tools align with our client's stated business objectives and with their customers' critical business needs.

And because a new model or design by itself will not impact business results, we focus considerable attention on managing the implementation. We ensure that the proposed solution can be readily implemented in the client setting. This includes a transfer of knowledge and skills to the client, enabling them to maintain the solution on an ongoing basis. This also saves money by reducing our client's dependency on external consulting.



Clients can expect to see significant improvements in sales performance. Those improvements include:
  • Improved revenue and profit
  • Business growth from new customers
  • Reduced cost of sales
  • Improved productivity, motivation and retention
  • Increased customer satisfaction and higher customer retention rates

Specific offerings include the full range of requirements for an effective selling function:

  • Maximizing business growth
  • Strengthening your sales force
  • Optimizing your sales structure and compensation
  • Improving sales productivity

See the links to the left for details of our services.


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